Creating Change Together

Let’s Create the Change Together

While we work on solutions to help the fashion industry transition to a more sustainable route, you can also help through your daily behaviors.

Keep a sharp eye on your clothing patterns, usage, and laundry habits

Laundry and cloth washing can have a big impact on the environment. Every year, the average household performs over 400 loads of washing, using roughly 60,000 gallons of water. Heating the washing water and running the drying cycle both use a lot of electricity. So, we compiled some suggestions for you to implement to minimizing your impact:

  • Wash full loads: Cut down the number of loads while doing laundry as this can significantly save huge amounts of water, money, and energy.
  • Increase the usability of clothes: Always wear the clothes more than once, as some apparel and garments do not require frequent washing or washing after each wear.
  • Use a power-efficient washing machine: An efficient washing machine can drastically reduce the level of water and electricity consumption during laundry.
  • Eco-friendly washing products: Always use green detergents because they don't contain any toxic substances that could affect you, your clothes, or the aquatic ecology once they've been drained.
  • Avoid tumble dryers: Dryers use the most energy. Therefore, it's preferable to hang your items to dry. In addition, drying clothes on the line extends their life.
  • Use cold water: 90% of the energy consumed during laundry goes into heating the water for washing the clothes.
  • Say NO to dry cleaning: Conventional dry cleaning processes employ toxic materials and also generate a lot of waste.
Apart from the above, you can go for responsible purchasing, reuse your clothes, and buy better quality clothes to attain sustainability. Shop AMO Apparel ;)

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